SouthendSeattle.com, an online community magazine, is the flagship Penniless project. The ultimate aim is raise the internal and external image of South Seattle by bringing community voices together for reviews, how-to’s & the inside scoop on how neighborly love is helping to build one of the most diverse communities in the nation.
The goal was to create non-blog venue that presents a variety of voices from all parts of the community on a variety of subjects. Challenges for Penniless Projects were to find a color to “own” that was energetic, inviting and not affiliated with any single ethnic group.
Complete website creation from scratch via Wordpress
Recruit and retain contributors
Community outreach and volunteer community involvement
Integration communications through Facebook, Twitter, Flickr and newsletter
Integrated visual components include logo, website, business card, postcards, wristbands
Tagline: Meet your neighbors.
Logo + Social Icons